Emerging out from the depths of East Malaysia, KK city. One thing we've learned and is certain of, is that individuality and personality is Essential. Not afraid to stand up with the attitude of "Fuck the world" and doing it in style. Created in the early lights of 2009, by Jouhan Tan and Don Sario, "Essentialz" is inspired by the "Hustle or Die" attitude. Which will reflect on our clothing line. "Essentialz" is not only a modern, independent, street wear line, we also like to focus more on establishing ourselfs as a all-around lifestyle brand.